Year 2006

Project Type Pilot Project, project with multiplying effect (2000-2006)

Status completed

Country DE-Germany

Marketing Text Further education modules designed to improve the marketing competence of winegrowers and distributors

Summary Objectives of the project: Further education concept fort the "EU-Wine-Liner" - incl. Good Practice Examples within the Wine Sector of the partner countries; Development of a Certification concept with Quality Standards; Target group: Employees of different qualification and employment status: small and medium-sized wine growers, Hobby winegrowers, part-time employees and distributors.
Secondary target group: Further education organisations, Marketing organisations, trade, social partners, associations and cooperatives. Partner countries: DE, BE, BG, ES, FR, HU, IT, LV, PL / CH.

Description The modular further education concept fort the "EU-Wine-Liner" incl. the curricula could be used as basis for standard guidelines in the European regions.
There was developed a certification concept incl. arrangements about Quality standards during the project process.
Target groups: Wine growers, Further education organisations, customers, trade, social partners, associations in the partner countries.

Themes     Quality
    Intercultural learning
    Sustainability
    Lifelong learning
    Recognition, transparency, certification
    Continuous training

Sectors     Accommodation and Food Service Activities
    Information and Communication
    Education
    Arts, Entertainment and Recreation
    Agriculture, Forestry and Fishing

Product Types evaluation methods
modules
program or curricula
transparency and certification
website
CD-ROM

Product information The further education concept was published in German, English and French as print, CD-ROM as well as on the project Website www.eurevinq.eu.
Additional the further education concept was translated into Spanish, Italian, Polish, Hungarian and Latvian by the partner organisations.

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